Service quality and the mediating effect of corporate image on the relationship between customer satisfaction and customer loyalty in the malaysian hotel industry
พ.ศ. 2556
A conceptual model of corporate social responsibility dimensions, brand image, and customer satisfaction in Malaysian hotel industry
พ.ศ. 2561
A model linking HRM practices, serviceoriented OCBs & organizational performance in Malaysian hotel industry
Universiti Putra Malaysia พ.ศ. 2563
The mediating effects of value on service quality-satisfaction relationship in Malaysian tourism industry
พ.ศ. 2560
Effects of resort service quality, location quality and environmental practices on the loyalty of guests within the Malaysian ecotourism industry
Universiti Sains Malaysia พ.ศ. 2558
Customer satisfaction model for mobile phone service providers in Malaysia
Universiti Utara Malaysia พ.ศ. 2559
The dimension of service quality and its impact on customer satisfaction, trust, and loyalty: A case of Malaysian banks
พ.ศ. 2558
Sustainable tourism practices among hotels in Malaysia: Financial and non-financial benefits
Universiti Putra Malaysia พ.ศ. 2559
Service attributes, customer satisfaction and return usage: A case of Uber Malaysia
Universiti Teknologi MARA พ.ศ. 2561
Using Apps to Improve Service Delivery in Malaysian Hotels: Guests’ and Employees’ Rationales