Investigating The Measurement of Consumers’ Electronic Word-of-Mouth (EWOM), Intrinsic and Extrinsic Motives, and Satisfaction of Islamic Insurance (Takaful)
The Impact of Electronic Word of Mouth (E-WoM) on Brand Equity of Imported Shoes: Does a Good Online Brand Equity Result in High Customers’ Involvements in Purchasing Decisions?
พ.ศ. 2561
A DEVELOPING MODEL OF RELATIONSHIP AMONG SERVICE QUALITY, CONSUMER SATISFACTION, LOYALTY AND WORD OF MOUTH IN ISLAMIC BANKING
พ.ศ. 2558
The effect of involvement and electronic word of mouth (eWOM) on brand image and its impact on consumers brand switching of mamypoko
พ.ศ. 2559
THE EFFECT OF E-WORD OF MOUTH (E-WOM) ON VARIOUS FACTORS INFLUENCING CUSTOMERS’ HOTEL BOOKING INTENTION
มหาวิทยาลัยอัสสัมชัญ พ.ศ. 2562
A MODEL FOR CONSUMER TRUST IN E-COMMERCE
พ.ศ. 2562
Penentu Kepuasan Pelanggan dalam Perkhidmatan Takaful (Insurans Islam) di Malaysia