Effect of celebrity endorsers in advertising in Indonesia: A review of consumer-celebrity relations
พ.ศ. 2563
Does advertisement and celebrity endorsements influence the Korean cosmetic products purchase intention? Empirical evidence among Netizen in Kota Samarahan, Sarawak
Universiti Teknologi MARA พ.ศ. 2562
Brand-celebrity match and its impact on advertising effectiveness
พ.ศ. 2558
THE EFFECTS OF ADVERTISING STRATEGIES ON CONSUMER TRUST: A CASE OF SKIN CARE PRODUCTS IN TAIWAN
พ.ศ. 2559
MEDIATING ROLE OF CONSUMER INVOLVEMENT BETWEEN CELEBRITY ENDORSEMENT AND CONSUMER EVALUATION: COMPARATIVE STUDY OF HIGH AND LOW INVOLVEMENT PRODUCT
พ.ศ. 2562
Teachers Perceptions and Attitudes of Technology Integration in Korean Classrooms
พ.ศ. 2559
Descriptive study of honorific use in Korean email discourse
พ.ศ. 2559
Exploring viewer experiences with sageuk k-dramas from a parasocial relations perspective
พ.ศ. 2562
Effects of educational news stories on the beliefs of taiwanese teacher education students
พ.ศ. 2557
Face of the nation: Articulating a new image of Korea and Taiwan through regionally popular celebrities