Investigating the effects of consumer innovativeness, service quality and service switching costs on service loyalty in the mobile phone service context
Universiti Teknologi Malaysia พ.ศ. 2559
Perceived justice and perceived loss influence toward customer satisfaction in service recovery: The impact on trust and switching intention
พ.ศ. 2561
The Effect of Consumer Innovativeness, Perceived Benefits, Perceived Risk, and Brand Image in the Decision to Buy Online
พ.ศ. 2561
Effect of Customer Value and Experiential Marketing to Customer Loyalty with Customer Satisfaction as Intervening Variable
พ.ศ. 2563
Impact of Corporate Image, Service Quality, Trust, and Perceived Value on Chinese Customer Satisfaction and Loyalty
THE EFFECT OF PERCEIVED VALUE, TECHNOLOGY ACCEPTANCE, AND E-SERVICE QUALITY ON CUSTOMER SATISFACTION AND SERVICE LOYALTY FOR INSTANT MESSAGE PROVIDERS BUSINESS