Factors Affecting Consumers’ Decision for E-Hotel Booking
พ.ศ. 2561
Determinants affecting mobile banking adoption by generation Y based on the Uni?ed Theory of Acceptance and Use of Technology Model modi?ed by the Technology Acceptance Model concept
EXTENDED UTAUT2 MODEL ON FACTORS INFLUENCING OF MOBILE COMMERCE ACCEPTANCE IN YANGON, MYANMAR
มหาวิทยาลัยอัสสัมชัญ พ.ศ. 2562
MOBILE PAYMENT SERVICES ADOPTION: AN EMPIRICAL INVESTIGATION OF THE EFFECTS OF CUSTOMER PERCEIVED VALUE AND CUSTOMER SATISFACTION ON ADOPTION INTENTION
มหาวิทยาลัยมหิดล พ.ศ. 2561
Using Apps to Improve Service Delivery in Malaysian Hotels: Guests’ and Employees’ Rationales
พ.ศ. 2558
Factors Affecting Consumers Adoption of Mobile Banking in Bangladesh: An Empirical Study
พ.ศ. 2557
Determinants of consumer attitudes toward mobile advertising: A cross-border study between Malaysia and Indonesia using PLS-MGA
Universiti Putra Malaysia พ.ศ. 2562
Service attributes, customer satisfaction and return usage: A case of Uber Malaysia
Universiti Teknologi MARA พ.ศ. 2561
The effects of technology acceptance factors on customer e-loyalty and e-satisfaction in Malaysia
Universiti Sains Malaysia พ.ศ. 2557
Mobile marketing services: What’s influence gen y consumers to accept it?