Examining the Moderating Role of Consumer Determinants in the Relationship between Brand Equity and Behavioral Intentions:A Case of Nike Athletic Shoe Brand
จุฬาลงกรณ์มหาวิทยาลัย พ.ศ. 2563
Family Support as Moderator of the relation between Coping Skills and Substance Use Dependence among Filipinos who use drugs
พ.ศ. 2563
Adoption Behavior in Sustaining the Mobile Banking Services
พ.ศ. 2563
The moderating effects of gender and education level on safe food handling intention among consumers in Sibu, Malaysia: Based on the theory of planned behavior
Universiti Putra Malaysia พ.ศ. 2563
Effects of Living Behaviors Following Philosophy of Sufficiency Economy on Purchasing Decisions Made By Studying Personal Factors as a Moderator Variable
Akter, S., D’Ambra, J. & Ray,P.(2011). Trustworthiness in mHealth Information Services: An Assessment of a Hierarchical Model with Mediating and Moderating Effects Using Partial Least Squares (PLS). Journal of the American Society for Information Science and Technology, 62,(1): 100-116.
The impact of natural resources, cultural heritage, and special events on tourism destination competitiveness: The moderating role of community support