Acculturative products uniqueness antecedence for successful marketing performance
พ.ศ. 2561
Market sensing capability and product innovation advantages in emerging markets: The case of market entry quality and marketing performance of batik industry in Indonesia
พ.ศ. 2560
Creative Industry: Enhancing Competitive Advantage and Performance
พ.ศ. 2562
Proactive Product Strategy and Marketing Profitability: An Empirical Investigation of Furniture and Decorative Product Businesses in Thailand
Competitive advantage as mediating role of intellectual capital and university performance: An empirical study in Indonesia
พ.ศ. 2561
Competitive Advantage as Mediating Factor for Creating Firm Value: A Literature Review
พ.ศ. 2563
Competitiveness of Malaysia's fruits in the global market: Revealed comparative advantage analysis
พ.ศ. 2560
Marketing Integration Strategy and Sustained Competitive Advantage: An Empirical Investigation of Antecedents and Consequences in The Exporting Firms From Gems and Jewelry Businesses in Thailand
มหาวิทยาลัยศรีปทุม พ.ศ. 2558
Encouraging Competitive Advantage of Creative Industry Using Cluster Analysis: An Evidence from Creative Industry in Malang District, Indonesia
พ.ศ. 2560
Strategic policies for increasing the competitive powers of Indonesian horticultural products in ASEAN markets