Fast-Fashion Social Campaign Advertisement in YouTube: Does Brand Storrytelling Impacted Behavior Intention to Use? (Study Case in Surabaya, Indonesia)
63 Factors Affecting Students? Behavioral Intention to Use University?s Social Media: A Case Study of Public Universities in Thailand
พ.ศ. 2557
Virality in Social Media Advertising: A Case Study in Bandung Tourism
พ.ศ. 2562
THE IMPACT OF SOCIAL MEDIA INFLUENCER AND BRAND IMAGES TO PURCHASE INTENTION
พ.ศ. 2562
THE INFLUENCE OF SOCIAL MEDIA MARKETING ON APPAREL BRANDS’ CUSTOMERS’ SATISFACTION: THE MEDIATION OF PERCEIVED VALUE
พ.ศ. 2563
Does CSR Branding Matter to the Young Consumers in Thailand : The Mediation Effect of Product Brand Attitudes
มหาวิทยาลัยกรุงเทพ พ.ศ. 2558
CONSUMER ATTITUDE, BEHAVIORAL INTENTION, AND WATCHING BEHAVIOR OF ONLINE VIDEO ADVERTISING ON YOUTUBE
พ.ศ. 2563
Narative analysis of perindo party advertisement
พ.ศ. 2562
Examining the Effect of Persuasive Message of Beauty Vloggers on Information Acceptance of eWOM and Purchase Intention: The Study of Consumers of Beauty Products in Jabodetabek, Indonesia
พ.ศ. 2563
Understanding Customer Purchase Intention of IT Product on Indonesia