The success of Toto brand in grabbing purchase intention
พ.ศ. 2559
A Study on Product Innovation Portfolio and Customer Value Creation Bridging Entrepreneurial Risk-Taking Orientation and Marketing Performance
พ.ศ. 2560
Brand credibility, perceived quality and perceived value: A study of customer satisfaction
Universiti Putra Malaysia พ.ศ. 2560
Coffee packaging: Consumer perception on appearance, branding and pricing
พ.ศ. 2557
Effects of Product Quality, Service Quality and Price Fairness on Customer Engagement and Customer Loyalty
มหาวิทยาลัยอัสสัมชัญ พ.ศ. 2562
Customer readiness in emerging market towards vegetable factories
พ.ศ. 2562
Developing and examining a model of perceived quality, perceived value and perceived risk affecting customer loyalty of environmentally-friendly electronic products
พ.ศ. 2559
Purchase Intention of Organic Food Products of Consumers in Bangkok, Thailand
มหาวิทยาลัยอัสสัมชัญ พ.ศ. 2557
Roles of Personalization and Omnichannel Marketing in Value Creation in the Era of Consumer 4.0
มหาวิทยาลัยศรีปทุม พ.ศ. 2562
Effect of Customer Value and Experiential Marketing to Customer Loyalty with Customer Satisfaction as Intervening Variable